// Google Posts
Google Posts: news that shows on your profile
Google Posts are short updates on your Google Business Profile, shown on Search and Maps. They're free, and they're part of every profile we set up or clean up: we set you up to use them and show you how.
For your business
- Post service times as a weekly repeating post, and each special service, holiday service, vacation Bible school or community event as an Event post.
- Newcomers looking you up see what's happening this week, right on your profile.
How it works
- Three kinds: an Update (news), an Offer (a deal with dates) and an Event (a title with start and end dates and times).
- Schedule a post ahead, and set it to repeat weekly or monthly, so a regular stop or special is posted once.
- Posts older than six months are archived unless they have a date range, so dated Events and Offers stay tidy.
- Don't type a phone number, email or social handle in a post; Google may remove it. Add the Call button instead.
- Never post an offer that gives anything for a review. Offers are for deals open to every customer.
Source: Google Business Profile Help, checked October 20, 2026.