When should buyers get the card?
At delivery, every buyer, the same way. The greeting card stays with the piano, so they can review after the first tuning if they like.
We also give lessons and tune pianos. One profile?
One profile at your store address can cover sales, lessons and tuning; pick the category that matches most of your business as primary.
What about rental and rent-to-own customers?
They get the card the same way at delivery. Every customer, the same invitation.
How does verification work for a piano store?
Standard storefront verification: Google confirms your real address, usually with a short video or a mailed postcard.
Can our tuner hand out cards on service calls?
Yes, the same way on every call. They shouldn't ask for a rating, wording or their name.
Is there anything we should avoid asking customers?
Yes: never ask for a specific star rating or wording, never offer anything in return for a review, and never ask only the customers you think are happy. The card simply makes it easy for everyone to leave an honest review.
Is “Piano store” the right Google category for me?
For most businesses like yours, yes. “Piano store” is the exact name in Google's category list, and it should be your primary category. Choose only categories that describe what you actually do. When we set up or clean up your profile, we check each one in Google's own category picker.