Do reviews really cluster by season?
Yes — summer AC failures and winter heating failures each tend
to generate their own spike in reviews, both with urgent language. The card works
the same way year-round.
How is my coverage area defined?
You tell us the cities, counties, or zip codes you actually
service, and we set your Google service area to match — not a single pin on a
map.
How does verification work for an HVAC business?
As a service-area business, your base address stays hidden.
Google chooses how you verify; for a business like yours it's usually a short video of your setup rather than a mailed postcard.
My reviews are scattered across other platforms too — does the report cover those?
The Intelligence Report is built from your Google reviews
specifically. Other platforms aren't included in this report.
Can the report identify which technician a review is praising?
If reviews name a specific technician, yes — the report can
surface that pattern rather than leaving it anecdotal.
Is there anything we should avoid asking customers about?
We never write scripts asking for specific star ratings or
content — that rule applies here just like every other vertical.